Wednesday, January 2, 2013

Promotion of East Point Hits the Airwaves

EAST POINT -  Two new videos promoting the community aim to capture the attention of families planning reunions and travelers visiting the Atlanta Metro area.

Here's the reunion advertisment:



 

The effort for his niche area makes sense:

The Grio.com website reported in 2010:




Some 82 million Americanswill participate in family reunions this year, according to Budget Travel Magazine, which notes that 44 percent of leisure trips taken by African-Americans include family visits.



And then there's East Point's location between the airport and downtown Atlanta that may be a good  combination for this niche travel industry.


The promotions are on the Visit Atlanta Youtube page, which is marketing by the Atlanta Convention & Visitors Bureau.

You can see both ads here.