Here's the reunion advertisment:
The effort for his niche area makes sense:
The Grio.com website reported in 2010:
Some 82 million Americanswill participate in family reunions this year, according to Budget Travel Magazine, which notes that 44 percent of leisure trips taken by African-Americans include family visits.
And then there's East Point's location between the airport and downtown Atlanta that may be a good combination for this niche travel industry.
The promotions are on the Visit Atlanta Youtube page, which is marketing by the Atlanta Convention & Visitors Bureau.
You can see both ads here.